Capcom Reveal Collectible Street Fighter Pro Chips for SFL Grand Final

Capcom have announced a unique promotional campaign ahead of the Street Fighter League Japan Grand Final, set to take place on 31 January 2026, with the release of limited-edition “Street Fighter Players Potato Chips.”

As the name suggests, the product is a collaboration that pairs potato chips with collectible player cards, featuring some of the most popular and recognisable Street Fighter 6 competitors in Japan. According to a statement on the official Street Fighter website, the chips will be available primarily within Japan, sold at the event venue itself, Capcom Store locations, and select online retailers.

In total, there are 20 players featured, with 40 card variants available. Each player has both a regular design and a rare design, adding a collectible element that mirrors the popularity of trading cards and gacha-style merchandise within Japanese gaming culture.

The revealed packaging shows that the majority of players come from four teams heavily associated with Street Fighter League Japan:

• REJECT

• Crazy Raccoon

• Good 8 Squad

• ZETA DIVISION

Of the 20 featured players, only three are non-Japanese: AngryBird, Big Bird, and MenaRD. This selection makes sense given the context of the collaboration. Both AngryBird and Big Bird are signed to REJECT, one of the teams involved in the promotion, while MenaRD has built a remarkably strong relationship with the Japanese fanbase. In fact, the Dominican star has often received louder cheers than local favourites at Japanese events, a testament to his popularity in the region.

The full list of featured players, as published on the official website, is as follows:

DAIGO
TOKIDO
FUUDO
AKIRA
ANGRYBIRD
BIG BIRD
MOMOCHI
HIGUCHI
HIKARU
YAMAGUCHI
GACHIKUN
SAHARA
KAWANO
PUGERA
TACHIKAWA
DOGURA
SHUTO
BONCHAN
KAZUNOKO
MENARD

This collaboration is yet another indicator of the extraordinary popularity of Street Fighter 6 in Japan, following on from other successful crossovers such as the recent McDonald’s Japan campaign. Capcom continue to position Street Fighter not just as a competitive esport, but as a mainstream cultural product.

With excitement already at a fever pitch, all that remains is the main event itself; a highly anticipated Street Fighter League Japan Grand Final showdown between Team REJECT and Crazy Raccoon, where one team will cement their place at the top of Japanese Street Fighter.