Chipotle has become a real ally of the FGC in recent years. From partnerships at Evo, which will extend, to this year as well, to various activations throughout the year.
The company is kicking off the 2024 partnership season with a collaboration with Tekken 8. Players can earn in-game currency with digital orders on the Chipotle app and Chipotle.com and through the Chipotle Rewards Exchange using the promo code EWGF623.
Additionally, the 2024 Chipotle Challenger Series will feature Teken 8 as its title game, leveraging the PlayStation’s tournament ecosystem.